Companies need to occupy a unique market share to survive in a highly competitive business world. One of the possibilities to create a unique market share is innovation. The purpose of this study was to investigate the level of innovative work behavior, type of organizational culture and the relation between innovative work behavior and organizational culture. This case study was conducted at a manufacturer of packaging machines and could be used as an example for other companies that worked within a highly innovative work field. The employees perceived the current dominant culture as a market culture and were convinced they could improve their innovative work behavior as shown by the higher average scores on preferred innovative work behavior than the current level of innovative work behavior. The preferred organizational culture was a family culture. Even though the literature confirms that family and market cultures will enhance innovative work behavior, the results from the questionnaire only show a significant correlation between the market culture and innovative work behavior in the organization. It is concluded that a transition of the current market culture towards a more family culture is needed, but in the meantime the market culture should be preserved.
KeywordsHuman Resources Management (HRM)Organizational CultureInnovative Work Behavior
Mumford, M.D. (2000) Managing Creative People: Strategies and Tactics for Innovation. Human Resource Management Review, 10, 313-351. http://dx.doi.org/10.1016/S1053-4822(99)00043-1
Nystrom, H. (1990) Organizational Innovation. In: West, M.S. and Farr, J.L., Eds., Innovation and Creativity at Work: Psychological and Organizational Strategies, Wiley, New York, 143-162.
Patterson, F., Kerrin, M., Gatto-Roissard, G. and Coan, P. (2009) Everyday Innovation: How to Enhance Innovative Working in Employees and Organizations. NESTA, London.
Hofstede, G. and Hofstede, G.J. (2004) Cultures and Organizations: Software of the Mind. McGraw-Hill, New York.
Cameron, K. and Quinn, R. (2011) Diagnosing and Changing Organizational Culture, Competing Values Framework. Jossey-Bass, San Francisco.
Johnson, G., Scholes, K. and Whittington, R. (2008) Exploring Corporate Strategy. Pearson Education Limited, Essex.
Kotter, J.P. and Heskett, J.L. (1992) Corporate Culture and Performance. Free Press, New York.
Campbell, J., Brownas, E., Peterson, N. and Dunnette, M. (1974) The Measurement of Organizational Effectiveness: A Review of Relevant Research and Opinion. Navy Personnel Research and Development Center, Personnel Decisions, Minneapolis.
Quinn, R. and Rohrbaugh, J. (1983) A Spatial Model of Effectiveness Criteria: Toward a Competing Values Approach to Organizational Analysis. Management Science, 29, 363-377. http://dx.doi.org/10.1287/mnsc.29.3.363
Mumford, M.D. and Gustafson, S.B. (1997) Cognitive Thought: Cognition and Problems Solving in Dynamic Systems. In: Runco, M.A., Ed., Creativity Research Handbook, Hampton, Cresskill.
Mumford, M.D., Reiter-Palmon, R. and Redmond, M.R. (1994) Problem Construction and Cognition: Applying Problem Representations in Ill-Defined Domains. In: Runco, M.A., Ed., Problem Finding, Problem Solving and Creativity, Wiley, New York, 3-39.
Mumford, M.D., Baughman, W.A., Maher, M.A., Costanza, D.P. and Supinski, E.P. (1997) Process-Based Measures of Creativity Problem-Solving Skills: IV. Category Combination. Creativity Research Journal, 10, 59-71. http://dx.doi.org/10.1207/s15326934crj1001_7
Scott, S.G. and Bruce, R.A. (1994) Determinants of Innovative Behavior: A Path Model of Individual Innovation in the Workplace. Academy of Management Journal, 37, 580-607. http://dx.doi.org/10.2307/256701
Kanter, R.M. (1988) When a Thousand Flowers Bloom: Structural, Collective and Social Conditions for Innovation in Organization. Research in Organizational Behavior, 10, 169-211.
Puccio, G.J., Treffinger, D.J. and Talbot, R.J. (1995) Exploratory Examination of the Relationships between Creative Styles and Creative Products. Creativity Research Journal, 8, 157-172. http://dx.doi.org/10.1207/s15326934crj0802_4
Janssen, O. (2003) Innovative Behaviour and Job Involvement at the Price of Conflict and Less Satisfactory Relations with Co-Workers. Journal of Occupational and Organizational Psychology, 76, 347-364. http://dx.doi.org/10.1348/096317903769647210
Sauermann, H. and Cohen, W.M. (2008) What Makes Them Tick? Employee Motives and Firm Innovation. NBER Working Paper N.14443, NBER, Cambridge.
West, M.A. and Richter, A.W. (2008) Climates and Cultures for Innovation and Creativity at Work. In: Zhou, J. and Shalley, C.E., Eds., Handbook of Organizational Creativity, Taylor & Francis Group, New York, 211-236.
Russell, R.D. (1988) The Role of Organizational Culture in Fostering Innovation in the Small Business: How Can the Entrepreneur Create a Culture of Innovation? Small Business Institute Director’s Association (SBIDA), Chapter 21, Clinton.
Pavitt, K. (1990) What We Know about the Strategic Management of Technology. California Management Review, 32, 17-26.
Kanter, R.M. (2004) The Middle Manager as Innovator. Best of HBR—Harvard Business Review, July-August 2004, 150-161.
Cohen, W.M. and Levinthal, D.A. (1990) Absorptive Capacity: A New Perspective on Learning and Innovation. Administrative Science Quarterly, 35, 128-152. http://dx.doi.org/10.2307/2393553
Saunders, M., Lewis, P. and Thornhill, A. (2012) Research Methods for Business Students. Pearson Education Ltd., Harlow.
Cohen, J. (1988) Statistical Power Analysis for the Behavioral Science. Lawrence Erlbaum Associates, Hillsdale.
Cameron, K. and Freeman, S. (1991) Cultural Congruence, Strength, and Type: Relationships to Effectiveness. Research in Organizational Change and Development, 5, 23-58.
Quinn, R. and Spreitzer, G. (1991) The Psychometric of the Competing Values Culture Instrument and an Analysis of the Impact of Organizational Culture on Quality of Life. In: Woodman, R.W. and Pasmore, W.A., Eds., Research in Organizational Change and Development, Vol. 5, JAI Press, Greenwich, 115-142.
Yeung, A., Brockbank, J. and Ulrich, D. (1991) Organizational Culture and Human Resources Practices: An Empirical Assessment. In: Woodman, R.W. and Pasmore, W.A., Eds., Research in Organizational Change and Development, Vol. 5, JAI Press, Greenwich, 59-81.
Janssen, O. (2000) Job Demands, Perceptions of Effort-Reward Fairness, and Innovative Work Behavior. Journal of Occupational and Organizational Psychology, 73, 287-302. http://dx.doi.org/10.1348/096317900167038
Janssen, O. and van Yperen, N.W. (2004) Employees’ Goal Orientations, the Quality of Leader-Member Exchange, and the Outcomes of Job Performance and Job Satisfaction. Academy of Management Journal, 47, 368-384. http://dx.doi.org/10.2307/20159587
Stoffers, J., Vreugdenhil, K. and de Vries, R. (2011) Innovatie en het Proces van Innovatie. Dagblad De Limburger 2607-2011.