An Empirical Analysis on How the Building Quality, Tourism Attraction and Tourism Public Service Influence the Satisfaction of Tourism Real Estate Consumption
- 1 School of Economics and Management, Southwest Jiaotong University, Chengdu, China
- 2 School of Management, Xihua University, Chengdu, China
- 3 School of Finance, Chongqing Technology and Business University, Chongqing, China
- 4 Xihua Honors College, Xihua University, Chengdu, China
Abstract
This article provides an analysis of related factors on consumer satisfaction for the tourism real estate from the perspective of consumer behavior and psychological. In addition, by using structural equation model, this paper has carried on an empirical research on how three factors such as tourism real estate construction quality, the quality of tourist attractions and tourism public service quality influence on the consumers’ satisfaction with tourism real estate. The conclusion shows that above three factors have significant positive influence on customer satisfaction, and among them, the tourist attraction quality has maximum impact, tourism public service second and tourism real estate construction quality the least. The conclusion of this paper will contribute to the development of tourism real estate in China.
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