Digital-Intelligence-Driven Evaluation and Forecasting of First-Launch Economy Performance: Evidence from the Plush Toy Industry in Ankang City, China — Oak Academic Publishing
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Digital-Intelligence-Driven Evaluation and Forecasting of First-Launch Economy Performance: Evidence from the Plush Toy Industry in Ankang City, China
School of Economics and Management, Ankang University, Ankang, China
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School of Economics and Management, Ankang University, Ankang, China
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School of Arts, Ankang University, Ankang, China
1 School of Economics and Management, Ankang University, Ankang, China
2 School of Economics and Management, Ankang University, Ankang, China
3 School of Arts, Ankang University, Ankang, China
The first-launch economy has emerged as a critical policy instrument for driving industrial upgrading and rural revitalization in China’s underdeveloped regions; however, quantitative frameworks to assess its industrial performance remain limited. This study proposes a novel digital-intelligence-driven framework to evaluate and forecast production expansion dynamics, utilizing the plush toy industry in Ankang City (2018-2026) as a representative longitudinal case study. Based on the integration of multi-source data from the National Bureau of Statistics, e-commerce platforms, and web-crawled records, a robust Extract-Transform-Load (ETL) pipeline is constructed. This process employed systematic time-series standardization and exhaustive aggregation to generate a monthly production value of industrial activity. To capture complex non-linear trends, a Long Short-Term Memory (LSTM) neural network was developed to model efficiency evolution, incorporating the national export benchmark of toys as an exogenous variable. In this study, model performance was validated using the coefficient of determination (R 2 ), Root Mean Square Error (RMSE), Mean Absolute Error (MAE), and Mean Bias Error (MBE), demonstrating high predictive fidelity. As the first-launched industry, analytical results in this study reveal a sustained efficiency trajectory in Ankang’s plush toy sector post-2018, providing quantitative evidence of the efficacy of digital-intelligence-enabled interventions. The findings in this study offer a transferable, data-driven methodology for the following studies to monitor emerging regional industries and optimize resource allocation within the first-launch economy model.
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