Brazil has introduced a referendum regarding the prohibition of firearm commerce and propaganda arguments have invoked socially and personally driven issues in the promotion of voting in favor of and against firearm control, respectively. Here, we used different techniques to study the brain activity associated with a voter’s perception of the truthfulness of these arguments and their influence on voting decisions. Low-resolution tomography was used to identify the possible different sets of neurons activated in the analysis of the different types of propaganda. Linear correlation was used to calculate the amount information <i>H</i>(<i>e<sub>i</sub></i>) provided to different electrodes about how these sets of neurons enroll themselves to carry out this cognitive analysis. The results clearly showed that vote decision was not influenced by arguments that were introduced by propaganda, which was typically driven by specific social or self-interest motives. However, different neural circuits were identified in the analysis of each type of propaganda argument, independently of the declared vote (for or against the control) intention.
KeywordsEEGBrain MappingNeuromarketingLanguage UnderstandingPoliticsElectionDecision Making
Rocha, A.F. (2013) Toward a Better Understanding of the Relationship between Neurosciences and Law. Law & Neuroscience Journal, 4. http://papers.ssrn.com/abstract=2313182
Hobbes, T. (1651) Leviathan. Penguin Classics, Penguin Books, New York.
Hart, H.L.A. (1961) Concept of Law. Oxford University Press, Oxford.
Kelsen, H. (1960) Reine Rechteslehre. Verlag Fraz Deuticke, Viena.
Rocha, A.F., Theoto, F., Burattini, M.N. and Massad, E. (2010) Neurodynamics of an Election. Brain Research, 1351, 198-211. http://dx.doi.org/10.1016/j.brainres.2010.06.046
Frith, C.D. and Frith, U. (2006) The Neural Basis of Mentalizing. Neuron, 50, 531-534. http://dx.doi.org/10.1016/j.neuron.2006.05.001
Cavanna, A.R. and Trimble, M.R. (2006) The Precuneus: A Review of Its Functional Anatomy and Behavioral Correlates. Brain, 129, 564-583. http://dx.doi.org/10.1093/brain/awl004
Hartwright, C.E., Apperly, I.A. and Hansen, P.C. (2006) Multiple Roles for Executive Control in Belief-Desire Reasoning: Distinct Neural Networks Are Recruited for Self Perspective Inhibition and Complexity of Reasoning. NeuroImage, 61, 921-930. http://dx.doi.org/10.1016/j.neuroimage.2012.03.012
Van den Ouden, H.E.M., Frith, U., Frith, C. and Blakemore, S.-J. (2005) Thinking about Intentions. NeuroImage, 28, 787-796. http://dx.doi.org/10.1016/j.neuroimage.2005.05.001
Pasqual-Marqui, R.D., Esslen, M., Kochi, K. and Lehmann, D. (2002) Functional Imaging with Low-Resolution Brain Electromagnetic Tomography (LORETA): A Review. Methods and Findings in Experimental and Clinical Pharmacology, 24, 91-95.
Rocha, F.T., Rocha, A.F., Massad, E. and Menezes, R.X. (2005) Brain Mappings of the Arithmetic Processing in Children and Adults. Cognitive Brain Research, 22, 359-372. http://dx.doi.org/10.1016/j.cogbrainres.2004.09.008
Daw, N.D., O’Doherty, J.P., Dayan, P., Seymor, B. and Dolan, R.J. (2006) Cortical Substrates for Exploratory Decisions in Humans. Nature, 441, 876-879. http://dx.doi.org/10.1038/nature04766
Addis, D.R. and Schacter, D.L. (2008) Constructive Episodic Simulation: Temporal Distance and Detail of Past and Future Events Modulate Hippocampal Engagement. Hippocampus, 18, 227-237. http://dx.doi.org/10.1002/hipo.20405
Cabeza, R., Dolcos, F., Graham, R. and Nyberg, L. (2002) Similarities and Differences in the Neural Correlates of Episodic Memory Retrieval and Working Memory. Neuroimagen, 16, 317-330.
Lepage, M., Ghaffar, O., Nyberg, L. and Tulving, E. (2000) Prefrontal Cortex and Episodic Memory Retrieval Mode Proceedings of the National Academy of Sciences of the United States of America, 97, 506-511. http://dx.doi.org/10.1073/pnas.97.1.506
Platel, H., Baron, J.-C., Desgranges, B., Bernard, F. and Eustache, F. (2003) Semantic and Episodic Memory of Music Are Subserved by Distinct Neural Networks. NeuroImage, 20, 244-256. http://dx.doi.org/10.1016/S1053-8119(03)00287-8
Ranganath, C., Johnson, M.K. and D’ésposito, M. (2003) Prefrontal Activity Associated with Working Memory and Episodic Long-Term Memory. Neuropsychologia, 41, 378-389. http://dx.doi.org/10.1016/S0028-3932(02)00169-0
Rugg, M.D., Fletcher, P.C., Frith, C.D., Frackowiak, R.S.J. and Dolan, R.J. (1996) Differential Activation of the Prefrontal Cortex in Successful and Unsuccessful Memory Retrieval. Brain, 119, 2073-2083. http://dx.doi.org/10.1093/brain/119.6.2073
Baron, J.C. and Jones, T. (2012) Oxygen Metabolism, Oxygen Extraction and Positron Emission Tomography: Historical Perspective and Impact on Basic and Clinical Neuroscience. Neuroimage, 61, 492-504. http://dx.doi.org/10.1016/j.neuroimage.2011.12.036
Scheeringa, R., Petersson, K.M., Oostenveld, R., Norris, D.G., Hagoort, P. and Bastiaansen, M.C.M. (2009) Trial-by-Trial Coupling between EEG and BOLD Identifies Networks Related to Alpha and Theta EEG Power Increases during Working Memory Maintenance NeuroImage, 44, 1224-1238. http://dx.doi.org/10.1016/j.neuroimage.2008.08.041
Canessa, N., Gorini, A., Cappa, S.F., Piattelli-Palmarini, M., Danna, M., Fazio, F. and Perani, D. (2005) The Effect of Social Content on Deductive Reasoning: An fMRI Study. Human Brain Mapping, 26, 30-43. http://dx.doi.org/10.1002/hbm.20114
Henson, R.N.A., Shallice, T. and Dolan, R.J. (1999) Right Prefrontal Cortex and Episodic Memoryretrieval: A Functional MRI Test of the Monitoring Hypothesis. Brain, 122, 1367-1381. http://dx.doi.org/10.1093/brain/122.7.1367
Knauff, K., Mulack, T., Kassubek, J., Salih, H.R. and Greenlee, M.W. (2002) Spatial Imagery in Deductive Reasoning: A Functional MRI Study. Cognitive Brain Research, 13, 203-212. http://dx.doi.org/10.1016/S0926-6410(01)00116-1
Goel, V. and Dolan, R.J. (2001) Functional Neuroanatomy of Three-Term Relational Reasoning. Neuropsychologia, 39, 901-909. http://dx.doi.org/10.1016/S0028-3932(01)00024-0
Mackey, A.P., Miller Singley, A.T. and Bunge, S.A. (2013) Intensive Reasoning Training Alters Patterns of Brain Connectivity at Rest. Journal of Neuroscience, 33, 4796-4803.
Vollm, B.A., Taylor, A.N.W., Richardson, P., Corcoran, R., Stirling, J., McKie, S., et al. (2006) Neuronal Correlates of Theory of Mind and Empathy: A Functional Magnetic Resonance Imaging Study in a Nonverbal Task. NeuroImage, 29, 90-98. http://dx.doi.org/10.1016/j.neuroimage.2005.07.022
Lundstrom, B.N., Ingvar, M. and Petersson, K.M. (2005) The Role of Percuneus and Frontal Cortex during Source Memory Episodic Retrieval. NeuroImage, 27, 824-834. http://dx.doi.org/10.1016/j.neuroimage.2005.05.008
Van der Meer, L., Groenewold, N.A., Nolen, W.A., Pijnenborg, M. and Aleman, A. (2011) Inhibit Yourself and Understand the Other: Neural Basis of Distinct Processes Underlying Theory of Mind. NeuroImage, 56, 2364-2374. http://dx.doi.org/10.1016/j.neuroimage.2011.03.053
Martino, J., Gabarrós, A., Deus, J., Juncadella, M., Acebes, J.J., Torres, A. and Pujol, J. (2011) Intrasurgical Mapping of Complex Motor Function in the Superior Frontal Gyrus. Neuroscience, 179, 131-142. http://dx.doi.org/10.1016/j.neuroscience.2011.01.047
Nakagawa, S., Nishiike, S., Tonoike, M., Takeda, N. and Kubo, T. (2002) Measurements of Brain Magnetic Fields Associated with Apparent Self-Motion. International Congress Series, 1232, 367-371. http://dx.doi.org/10.1016/S0531-5131(01)00790-7
Samson, D., Apperly, I.A., Chiavarino, C. and Humphreys, G.W. (2004) Left Tempoparietal Junction Is Necessary for Representing Someone Else’s Belief. Nature Neuroscience, 7, 499-500. http://dx.doi.org/10.1038/nn1223
Sulpizio, V., Committeri, G., Lambrey, S., Berthoz, A. and Galati, G. (2013) Selective Role of Lingual/Parahippocampal Gyrus and Retrosplenial Complex in Spatial Memory across Viewpoint Changes Relative to the Environmental Reference Frame. Behavioral Brain Research, 242, 62-75. http://dx.doi.org/10.1016/j.bbr.2012.12.031
Bullmore, E. and Sporns, O. (2009) Complex Brain Networks: Graph Theoretical Analysis of Structural and Functional Systems. Nature Reviews Neuroscience, 10, 186-198. http://dx.doi.org/10.1038/nrn2575