Competitive Position of Enterprises, Corporate Growth and Audit Fees: Based on Empirical Evidence from Chinese A-Share Listed Companies — Oak Academic Publishing
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Competitive Position of Enterprises, Corporate Growth and Audit Fees: Based on Empirical Evidence from Chinese A-Share Listed Companies
School of Management, Jinan University, Guangzhou, China
1 School of Management, Jinan University, Guangzhou, China
The competitive position of an enterprise usually changes dynamically with the continuous growth and development of the enterprise. In this process, the business risks of the enterprise also change. According to the audit demand insurance theory, companies often use auditing to avoid and reduce risks, and auditors usually consider the corresponding risk premium in order to protect their own interests. This article uses the non-financial companies in China’s A-share market from 2011 to 2016 as a sample to study the impact of enterprises’ competitive position and growth on its audit fees. The research results show that: the competitive position of the company has a negative impact on audit fees; the growth of the company has a positive impact on audit fees; Further research shows that the impact of enterprises’ competitive position on audit fees is no longer significant in high-growth companies and still significant in low-growth companies, so corporate growth has a weakening effect on this relationship. This research enriches the content of the research on influencing factors of audit fees, and also has certain significance for the audit fees of accounting firms in practice.
KeywordsCompetitive Position of EnterprisesCorporate GrowthAudit Fees
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