A Study on Chinese-English Translation of International Publicity of the Northern Shaanxi Tourism in China from the Perspective of Reception Aesthetics

Abstract

The Chinese-English translation of China’s Northern Shaanxi tourism international publicity has some problems that need to discuss, which brought certain negative effects on the development of Tourism in Northern Shaanxi. From the perspective of reception aesthetics, considered comprehension and perception of foreign tourists, the current version of international publicity translation should make some modifications. As a consequence, the translation version should guide foreign tourists to understand the geographical condition and historic culture of scenic spots so as to seek the correct translation version to widely spread tourism in the Northern Shaanxi of China.