A Study of the Discourse Form of the <i>People’s Daily</i> during the COVID-19 Epidemic
- 1 Network Communication College, Zhejiang Yuexiu University, Shaoxing, China
Abstract
As a journal with certain influence popularity and brand value, People’s Daily not only performs the functions of the party and national mainstream media, but also gives full play to its media positioning and role advantages, it has a certain outstanding performance in the reporting of the COVID-19 which is worthy of attention. This paper takes the reports of People’s Daily during the “COVID-19” epidemic in 2020 as the object of study, focusing on the characteristics of the reporting discourse of mainstream media represented by People’s Daily and the role of discourse in guiding public opinion during major public health emergencies, as well as summarizing its characteristics based on the results of the analysis. This paper mainly focuses on qualitative research, collecting relevant literature through the Internet, making full use of China Knowledge Network, Google Scholar and other relevant websites to organize, summarize and conclude the currently available literature. Through the research and discussion in this paper, we expect to provide relevant reference opinions for the future reporting and public opinion guidance of similar public health emergencies.
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