The Economic Organization of Television in Cameroon: Challenges and Prospects
- 1 University of Yaounde II-ASSMAC, YMIS, Yaounde, Cameroon
Abstract
The purpose of this study is to assess the relevance of the economic organization of television in Cameroon. On the theoretical level, it presents the systemic and strategic analysis of how the modernization of the television landscape is constrained by deficiencies of considerable structuring and economic organization. The social science collection methods used for this purpose are of a qualitative type and are essentially based on direct observation and documentary research. In a comparative approach, it is a question of highlighting the constraining factors of the said organization viewed from a global perspective. This work reaches the conclusion that, beyond their deficits in terms of financial resources, televisions in Cameroon do not benefit from an organizational ecosystem favorable to the optimal deployment of their activities. It recommends an adequate structuring of this television ecosystem in order to resolve the structural problem of programmatic-economic austerity from which these televisions suffer.
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